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Notify vs Mailgun

Mailgun’s Node path is mailgun.js with Basic auth and regional bases. Notify is the opposite bet: a small transactional API with flat pricing you can explain in one sentence.

FeatureNotifyMailgun
FocusTransactional send + webhooks + logsEmail API + validate + optimize + more products
Recommended clientOne `fetch` — no official SDK required`mailgun.js` (`mg.messages.create`) is the current Node SDK
Auth`x-api-key` headerHTTP Basic: username `api`, password = API key (US/EU bases)
Endpoint`POST https://notify.cx/api/email/send``POST /v3/{domain}/messages` on `api.mailgun.net` or `api.eu.mailgun.net`
PricingFree / $10 / $50 flat plansUsage-based; can be cheap at scale, harder to predict
UI / product surfaceMinimal dashboardBroad console and add-on products
Logs48h free; permanent on Pro+Retention depends on plan

Choose Notify if…

You only need app email (resets, receipts, notifications) with predictable flat pricing and a tiny API.

Choose Mailgun if…

You need Mailgun’s broader toolkit — validation products, complex routing, or enterprise ESP features.

Best for

Teams that want predictable cost and a tiny API for app email — not a platform to grow into.

Not for

Organizations that need Mailgun’s broader toolkit (validation products, complex routing, enterprise ESP features).

Platform vs pipe

Mailgun wins when you want a wide email platform. Notify wins when the job is narrower: accept a send request, deliver it, show you what happened. Flat Free / Pro $10 / Scale $50 pricing is intentional.

Cutover: Migrate from Mailgun.

Frequently asked questions

Is Notify cheaper than Mailgun?

At modest transactional volume, Notify’s flat Pro ($10 / 10k) is easy to budget. At very high volume, raw ESP/API pricing (including Mailgun or SES) can win on unit cost — you assemble more yourself.

Does Notify validate emails like Mailgun?

Notify focuses on send, delivery logs, and webhooks. It is not an email validation product suite.

Can I move webhooks over?

Yes on Pro or Scale. Recreate endpoints against Notify’s webhook payload — see the webhooks docs and the Mailgun migration guide.